What you need to do to avoid losing a lead or a sales opportunity
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What you need to do to avoid losing a lead or a sales opportunity

Learn how to stop this waste of leads. Automating and systematizing your lead contacting processes will bring you more benefits than the traditional way of doing it. You will avoid the loss of leads, because leads generated at night or during weekends will not go unattended.. You will contact more “hot” leads, while their interest…

How to know your consumers better
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How to know your consumers better

How deep is your knowledge about the people who are interested in your products and services? We need to deeply know each consumer in order to establish a relevant communication. It’s not enough to store a lot of data, we need an easy way to use them in the creation of our campaigns. The knowledge…

Client retention: everything you can do
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Client retention: everything you can do

Learn what the moments of danger are that point to the risk of a client abandoning you and what you can do to avoid it. Retaining a client has a cost between 5 and 7 times lower than acquiring a new one. There are several “moments of danger” that are indicators that a client may…

Reporting: information, the road to improving your ROI
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Reporting: information, the road to improving your ROI

Information is the road to improving your ROI Frequently, we have loads of information about our campaigns and we end up doing nothing with them. If the information gets to us late, disperse, is incompatible or not actionable, we are wasting a key tool to take the right decisions to ensure success in our campaigns….